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Path for overseas market entry widened for food companies in Chungcheongnam-do

Held export fair by inviting buyers, 43 provincial companies achieved results to a scale of $8.54 million

2018.07.06(금) 10:15:18 | CNnews (이메일주소:chungnamdo@korea.kr; chungnamdo@korea.kr)

Chungcheongnam-do Food Export Fair with Buyers 2018 held at Resom Spa Castle in Deoksan-myeon, Yesan-gun

▲ Chungcheongnam-do Food Export Fair with Buyers 2018 held at Resom Spa Castle in Deoksan-myeon, Yesan-gun




The “path” for overseas market entry has been widened for food companies in Chungcheongnam-do.
On the 3rd, Chungcheongnam-do held “Chungcheongnam-do Food Export Fair with Buyers” jointly with KOTRA Daejeon - Chungcheongnam-do at Resom Spa Castle in Deoksan-myeon, Yesan-gun.

Organized with a goal to create high added value for food companies in the province, this fair was participated by 28 buyers from nine countries, including China, the U.S., Australia, Vietnam, Kazakhstan, Guatemala, Canada, Russia and Pakistan.

These buyers displayed high purchasing power among those that attended Seoul Food 2018 on the 1st and 2nd of May. From the province, a total of 43 companies participated in the fair and the key items were seasoned dried laver, red ginseng products, health functional food, baby food, snacks and sauces.

These companies received export consultations to a scale of $8.54 million. Of the amount, $2.33 million was counted for signing future contracts. The buyers highly evaluated the marketability of products presented by companies from Chungcheongnam-do, raising the sense of expectation for increases in exports in the future.

Jeong Eun-taek, the Director of Corporate Trade and Exchange Division, said “Chungcheongnam-do’s exports are maintaining a growth trend to lead national exports. However, for sustainable local economic development, it is most important to preemptively respond to trade conflicts, such as the spread of U.S. protectionism."

He added, “We anticipate that this fair, which was organized as a space for export exchanges to publicize excellent products from SMEs in the province will be of great assistance to the companies' expansion of overseas marketing channels.”

Meanwhile, based on its accomplishment of being ranked No. 1 in trade surplus in the country for three years in a row, Chungcheongnam-do plans to continuously hold export fairs for general consumer goods by inviting overseas buyers, export fairs specializing in automobile parts and follow-up meetings with companies that have participated in overseas marketing programs in order to bolster the export competencies of companies in the province.
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